I think I'm going to have to buy this issue.

Empire Magazine's Science Fiction Love; Spinoff to Follow?

The March 2011 issue of Empire magazine, the giant movie magazine from the UK, has a special section focusing on science fiction. This Sci Fi section is 32 pages long and features the exhaustive, well-assembled content for which Empire magazine is known.

I haven't read it yet; I've just returned from the magazine shop. But just a quick perusal of the articles in this section are what made me commit to buying the periodical. (Several articles on knockoffs of Star Wars, for example. I'm there.) 

It also made me wonder: Is this a market test for a possible science-fiction spinoff magazine launch? Something to take on SFX and Sci Fi Now, two other oversized, attitude-filled UK science-fiction film mags? Those two magazines also are published by large UK media houses, which put out tons of periodicals, including SFX parent Future's Total Film magazine, which competes directly with Empire, as far as I can tell.

Empire is part of Bauer Consumer Media, which is a unit/division/branch/whatever of German media Giant Bauer Media Group. They own zillions of newspapers and magazines across Europe, plus radio stations and other media. Looks to me like they have the capacity to do just about anything they want.

DeathRay Science Fiction Magazine Is no Longer of This World

I have to admit I'm very late in passing this along, but then, I'm very late in hearing about it. There were three oversized UK science fiction media magazines not too long ago: DeathRay, Sci Fi Now, and SFX. As of October, apparently, DeathRay is no more, according to blogger Lee Harris.

The official site of Blackfish Publishing, which produced DeathRay and Filmstar, currently includes a note that both magazines are "on hold," which could mean anything. EIC Matt Bielby writes on that page, "Quite what the future holds for Filmstar, Death Ray – and, indeed, Blackfish – remains unclear, but we hope to have more definite news over the next week or so. Keep watching this space, because as of now quite literally anything (or nothing) could happen." That was several weeks ago, so "the next week or so" will have to be elastic.

It's always sad when a magazine goes under, especially if (a) it's a science fiction magazine, and/or (b) it's an ambitious magazine, which DeathRay was. Still, as I've noted here before, I never thought DeathRay was different enough from SFX and Sci Fi Now -- all three are pretty interchangable in their snarky, laddish approach to covering the genre and in their graphic presentation. That's not necessarily bad; Brit attitude can be refreshing at times. I just miss having other voices that sound like real other voices and not echoes. That won't change with DeathRay's passing. Er, "on hold"-ness.

There's still a big hole in the U.S. magazine market for a quality SF print magazine. The UK magazines are nice, and I did recently fill the void in my mailbox by taking out a subscription to SFX. But they don't cover the U.S. market the way an American magazine would. And the French-sourced Fantastique doesn't do it, either. Will a champion arise to take up the mantel laid aside by Starlog? ("Hiatus" is just another word for "on hold.")

Is Maggwire the Google News for Magazines?

No, to answer the question in the title of this post. But Maggwire's similar, a web site offering links to online free articles from magazine web sites. They are also categorized by a wide range of subject matter sections (Food & Wine, Tech, Sports, etc.).

I naturally checked the Comics and Sci Fi category, which was completely comprised of articles from the British SF magazine Sci Fi Now. To be more accurate, they mostly looked like links to the short daily updates and tweets put out by the magazine's staff, not to complete articles from the print edition (though this was admittedly my first time visiting the site, so one day's exposure shouldn't be taken to be representative). Though Sci Fi Now made up all of the links, there was a list of links to publishers off to the right on the page, and that included a whopping three: Sci Fi Now, SFX (another British SF magazine), and Wizard Universe. So far, at least, no Starlog, Fangoria, The Comics Journal, Cinefantastique, etc.

Though the site lacks comprehensiveness right now, it probably bears watching. For an interview with the site's founders, see Mr. Magazine.

Starlog Withdrawal

Ever since Starlog magazine decided to retire to the powder room to retool its print version, I -- like thousands of other science fiction aficionados -- have been without a monthly print fix from the long-time publisher. (We could take the drug metaphor further, but I'm really not a drug person, so I don't know how.) There is a regularly updated web site, of course, but no print magazine to stick in my bookbag every morning to read on the subway or take to the living room for a relaxing read on the sofa.

True, this isn't a problem as vexing about what to do about the Iranian election problem. But for a blog that is 90-percent focused on magazines and the publishing industry, it's worthy of comment.

For years I have received my shot (okay, one more) of Starlog in the mail, thanks to my subscription. But I still have gone to the bookstore or magazine shops or newsstands (well, we don't really have newsstands here in San Francisco; unlike Manhattan, where I could get just about any magazine from newsstands on zillions of street corners, here there are actual kiosks selling newspapers that sell exactly one paper: The San Francisco Chronicle; it's like a Soviet newsstand, with only one choice) to pick up other magazines and the occasional SF media magazine. Now, when I cruise through a magazine rack looking for magazines, I'm also seeing if there's a replacement for Starlog that might entice me. So far, I'm non-enticed.

This is not just because of pathetic loyalty to the Starlog brand, though long-suffering readers (reader?) of this blog know I've got that. It's that nothing else has that flavor of SF news mixed with affection for the SF fan. No uplifting columns urging fans to pursue their dreams. No acknowledgment of the difficulty of being a dreamer in a world that doesn't much understand dreamers. Instead, at least in the giant-sized British SF mags that dominate the newsstands today, I get the sense from the snarky attitude that the writers and editors are more likely to be the tormentors of a young SF fan than the supporter. But they'll take his or her dollar for the magazine.

Yeah, that's harsh, and I'm sure they're fine people, some of them. But when I pick up a Sci Fi Now or a DeathRay or an SFX, I see three magazines that are so much alike that they're hard to tell apart. To the casual reader at the news rack, they look alike, the tone is the same, and they are UK-focused, not US-focused. So I buy one or two a year, but none of them is a candidate for replacing Starlog as my regular SF print magazine.

Lack of originality is nothing new in the science fiction publishing genre. Back in the prehistoric 1970s, when Starlog started, an early competitor was Fantastic Films, published in the Chicago area. It was painfully Starlog-focused, yet they had none of the editorial magic (nor quality) that made Starlog a must-buy, making Fantastic Films a sometimes-buy. Like Playboy-wannabe Gallery's early years, the aping was sometimes so obvious it made one wonder whether the missing ingredient was a lack of funds or talent. (After Fantastic Films expired in the mid-1980s, the same publisher created FilmFax, which was its own animal and which, I'm pleased to say, continues to this day.) Others during Starlog's run -- Sci Fi Universe, Cinescape, Sci Fi Entertainment, etc. -- also lacked originality. Cinefantastique, the pre-existing original in the field, had long before lost its originality and vigor and seemed to rely on higher prices, fewer pages, and annual Star Trek special issues.

If all of that seems unduly harsh, it comes from a desire to see a publisher do something different and of quality. Sadly, most Starlog competitors did not. (I hold a special place in my pantheon of Starlog competitors for the short-lived -- lucky 13 issues -- Questar magazine. It, too, suffered from trying to succeed at a time when Starlog was redefining and dominating the SF media magazine market, but it did do things differently, taking cues from Omni magazine in terms of design and Future Life in terms of art and literature articles, and adding original comics to the mix. A business failure, but an honorable one. I'd have liked to have seen how that magazine wouldhave evolved over another five years.)

Where the hell was I? Oh, yes: It's ... it's ... it's ...

I don't think I'll explain it here just yet. Those long-suffering reader(s) of this blog might be able to piece together where I'd go with this, what type of magazine I think could redefine the SF media genre today, and which I believe could survive in an internet age and a brutal publishing marketplace. But I'm not ready to lay my cards on the table just yet.

But you probably know some of the key words: Global. Big. Quality. Imaginative. Adult. Human.